What should google do next

In this era, net profit is penetrating the whole world. Fostered by globalization, internet allow for play an even more than main(prenominal) type to the world in the years to come. Boundless opportunities present bombarded Google, and it is essential to find the critical and correct steps for Google to do next. In this report, we pass on analyze the strengths and weaknesses that Google possesses, as well as the opportunities and threats it faces. Hence, we will suggest the possible steps for Google. Established in 1998, Google has held its pixilated conviction to organize Worlds tuition and cod the information universally accessible and useful. For a decade, Google has been focusing on developing its bone marrow business, i.e. the search engine, so as to eliminate the worlds weave pages in an organize manner. Now, Google has captured round 70% of the international search query donation and more than 35% US search query share. Google is way unequaled promine nce in the search engine market. Googles forward-looking management has accounted for the success of the company. Management used a 70/20/10 rule for allocating engineering intelligence efforts - 70% of engineering time was spend on the issue business; 20% was spent on projects that extended the core; 10% was spent on fundamentally new businesses.

This allows Googles engineers to constantly round the search algorithms and evaluate leading-edge concepts from computer science. Hence, a better web search experience and a high traffic come in can be brought about. This has attracted more advertisers and incre ased the advertisement tax income by a two! -bagger every year. In addition, Google has st reckongically developed several well-established applications, such as Goggle Maps and Gmail. Added to the deoxyguanosine monophosphate of storage provided by Gmail, it is to a fault supported by compensable listings, generated by scanning an emails content. Advertisements that are relevant to the email content will be displayed. This can lastly increase the exposure rate of the...If you want to get a full essay, order it on our website: OrderCustomPaper.com

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